Scarlett Poppies

Founded by Linda Augustsson in 2019, Scarlett Poppies has grown into a globally recognized resort wear brand, now sold in premium department stores like Galeries Lafayette, Cheval Blanc, and Liberty London and hundreds of boutiques around the world.

With a passion for timeless elegance and artisanal craftsmanship, Linda infused Scarlett Poppies with her Scandinavian design sensibility while embracing rich embroidery traditions from India. The brand’s signature lies in intricate textures, understated luxury, and effortlessly chic silhouettes—a reflection of Linda’s distinct design handwriting and commercial intuition.

From its humble beginnings to international acclaim, Scarlett Poppies has evolved into a sought-after name in resort wear, catering to fashion-conscious women across the world. Linda’s deep industry knowledge and hands-on approach to product development ensure that every collection is both aesthetically inspiring and highly sellable—a balance she has mastered over years of working with prestigious global retailers and design teams.

For more information, please visit www.scarlettpoppies.com